Sustainable Web Development
It’s easy to think of everything on the internet as magical dust imagined into bytes and links and fancy apps, but what are the environmental costs of creating and storing all this data?
Ultimately Better specialise in sustainable web design and development, reducing the environmental impact of our services.
What is sustainable web design?
The internet – including social media, online games, cryptocurrencies and more – consume huge amounts of electricity through data center use, telecommunications, and end user devices. The Sustainable Web Manifesto states:
If the Internet was a country, it would be the 4th largest polluter
Sustainable web design is the process of designing and building a website that utilises efficient techniques, minimalist build principles, and eco-sensitive or ‘green’ website hosting. This process reduces data transfer and decreases bandwidth usage, thus reducing the digital footprint and ecological impact of an online business presence.
Ultimately Better specialise in performance, sustainable WordPress web design and development practices.
How do Ultimately Better implement sustainable web design?
Some of the ways that we make our design and WordPress development services more sustainable for our clients are:
- Performant web builds: we build our websites with performance in mind, compressing and optimising assets to deliver your content to your visitors quickly, without using excessive bandwidth
- Clean, green hosting: we host our websites with providers who utilise renewable energy sources, and our hosting is specifically optimised for WordPress websites
- Prioritising content that users want: we encourage our clients to provide content that is logical for their customers, allowing people to find information that they need quickly, spending less unnecessary time browsing
And we practise what we preach for our own website too…
How expensive is a low-carbon, eco-friendly website?
We build low-carbon, sustainable WordPress websites as standard. Our pricing reflects the complexity of your project requirements, and not how eco-friendly we can make it.
Yep, that’s it: no gimmicks, no extra costs, no add-on green sales pitch. All of our websites are built with sustainability in mind, from initial design consultation right through to launch and post-launch support. We believe that reducing our digital footprint, and helping customers reduce theirs, supports a better planet for everyone.
To find out more about our web development services and how we can make your website more eco-friendly, get in touch today.